By Zhao Zhao
The flash sales strategy is commonly used for promotion activities and brand marketing in the e-commerce industry. This strategy can help you increase the number of unique visitors and customer loyalty of your platform. An excellent business system can improve the stability of your platform and ensure the fairness of flash sales. This improves user experience and the reputation of your platform, and maximizes the benefits of flash sales.
This topic describes how to use the caching feature of Redis to build a highly concurrent business system for handling flash sales.